The Redbows Promotional Gifts Blog

Working on the house this weekend got me thinking about promo gifts opportunities outside of the normal day-to-day work. We’re renovating an old house and seeing my husband splattered in paint I wondered if there was any opportunity to provide him with some branded promotional clothing. I was working in the garden (enjoying the sunshine) and was really in need of some of the wonderful garden gifts we have on our gifts website. The plant markers and garden tool sets would have been ideal. I guess that when it comes to promotional gifts there really is no boundary. Promotional marketing opportunities exist everywhere and sometimes it just takes a bit of lateral thinking to select the right promo gifts for the campaign. For example promotional seed packets can be used for creative campaigns ‘sparking ideas, germinating ideas etc’ or simply to target socio-economic group in their leisure time. We have thousands of gifts on our promo gifts website, which can at times seem a little daunting. Sometimes though it just makes sense to plant an idea with one of our Promotional Gifts Consultants and let them guide you to a range of possible promo gifts for your campaign.

Having trouble keeping warm in the snow? One of our latest clients, just came on board with Redbows. Critical Power Supplies is a provider of uninterruptible power supplies and power protection systems. off course these are ‘all-weather’ power guys and so what’s best for them at this time of year – winter fleeces from our promotional clothing range. Branded with their logo, Critrical Power are using their fleeces to promote themselves and keep them warm. What’s more they went for the best – zipped pockets, mobile fine pockets, quality materials and waterproof lining. Another great gift for this time of year – ice scrapers and salt containers!

So summer is upon us and I can hear shots being fired (literally) on the local driving range. Off course season is one of the busiest for promotional golf gifts. As with any range of promotional products you can see a wide choice and budget spread from golf tees and golf balls to golf clothing and even personalised awards for the after-tournament dinner. The best thing about these gifts is that they can easily be personalised and are available in a range of colours and materials – take golf tees which can be plastic or wooden and supplied loose or within branded packaging. Combine these items with something to last longer than the round such as gloves and a golfing polo-shirt and you investment should deliver results for some months to come in terms of brand awareness and general goodwill towards your organisation.

Its not rocket science to look outside and see that we are in a cold snap. The British weather system is so unpredictable that we could have sunny temperatures hitting us within a few weeks and the early signs of spring sprouting all around us. For this very reason when you are considering an corporate event – golf, outdoor pursuits, conference or seminar, for employees or resellers as part of a motivational campaign or for clients as a reward for business in 2008 you need to capitalise on the opportunities to promote your brand. One of the best ways to do this and to generate a team environment during the day is with corporate clothing. Now we are talking fleeces, jackets, sweaters, polo shirts, t-shirts and the typical clothing you would expect to see in a corporate environment. You could also consider baseball caps, hats and scarves. The important points are to make sure you have both male and female stock and a range of sizes from small to XXXL so that you can satisfy any requests. We have run events for clients where for example we provided a welcome pack in which there are various promotional products including a t-shirt and fleece. This gets everyone into a ‘team mindset’ and gives people the option to spend the day with or without the extra warmth provided by a fleece. Off course if you make sure the materials are high quality, they will be kept and used after your event, providing many gentle prompts about your brand and time spent with you.

With one of the coldest snaps on record who would turn down a winter promotion based on promotional clothing. As we all return to work now is the time to check your stock of the warmer clothing items available like fleeces, sweaters and jackets and to get them out to your employees and clients – especially those based in warehouses and on the road. Not only does promotional clothing promote a ‘warm feeling’ towards a company but everytime they are used and seen they act as a silent salesperson, promoting your organisation and its corporate image. One question we have always when it comes to clothes is how do you put on our logo? Well the answer is that this is very much dependent upon the materials used. Generally we would always go for an embroidered logo and imprint onto cloth and fleece materials and such imprints are priced based on their size (WxH) for a set number of stiches per square cm (normally either 3,000 or 5,000). On man-made materials we would opt for a screen print. This can be long lasting dependent upon how the garments are cleaned and looked after. So, make the first thing you do next week, one that will be remembered all year – stock up on your promotional clothing.