Making Your Promotions Go Green
I am being very green this week and looking at what we can do at Redbows to reduce our environmental impact. We are working on ISO 14001 as a management system and this really does get you to look at your business as a whole. An interesting website for anyone interested is Envirowise. This organisation provides free information to businesses in practical ways to increase profits and reduce their environmental impact. In a recent FSB survey 40% of respondents wanted advise and guidance to get them onto the right path. Off course it takes one small step to go ‘Green’ and at Redbows we like to offer ECO alternative gifts wherever we can. The survey also provides the insight that 41% of respondents bought products that were environmentally friendly. Perhaps ECO Gifts will appear in the 2008 Google Zeitgeist after all.
